
MISSION
To engage and participate in the development of decent and dignified internment place for the departed loved ones.
To organize, train, equip and deploy a capable sales force that will engage the growingdemand burial sites.
To provide substantial benefits for it’s sales force as well as it’s employees and to create a conducive atmosphere for work for the attainment and furtherance of the company’s goal.
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VISION
To attain leadership in the memorial park business in Baguio City in the next (5) five years.
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CORPORATE OFFICERS
Capt. Ramon Ernesto G. Tagle - Chairman & President
Caesar Augusto G. Tagle - Vice President – Administration
Jose Antonio G. Tagle - Vice President-Marketing & Finance
Arabelle I. Tagle - Director
Marinela C. Tagle - Director
DYVH Law Offices - Corporate Legal Counsel
VTA and its family origin in the province of Abucay, Bataan has been in agri-investments, hardware, manufacture and export of garments, fishpond operations and real estate development. The family’s chain of Taglesville Subdivisions in the capital town of Balanga, Abucay & Pilar, Bataan and the Sea Breeze Homes housing project in the Mariveles Export Processing Zone.
The late former Congressman Vic Tagle, Sr., who is credited for having organized into reality the “Fourth Estate Village” of the National Press Club in Sucat, Paranaque, Metro Manila, also, have had various exposures with the late Senator Gil Puyat in conceptualizing the present Loyola Memorial Parks. Thus, his being the founding Chairman of VTA.
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EXISTING MAJOR PROJECTS
VTA DEVELOPMENT CORP. is the owner of a 6.8 hectare (68,000 square meters) property in Mary Hills Road, Brgy. Loakan Proper, Baguio City which is now being developed as HEAVEN’S GARDEN MEMORIAL PARK.
HEAVEN’S GARDEN MEMORIAL PARK is in a prime location in Baguio City ---alongside the tail end of the Loakan Airport. The other two hectare memorial park project, Pyramid Memorial Park are sold out. And because of the limited land space in the City of Pines and the unending influx of new residents, former Mayor Mauricio Domogan has made public statements during his term that the 6.8 hectare HEAVEN’S GARDEN MEMORIAL PARK may be the last of the memorial park projects that will be approved within Baguio City.
Heaven’s Garden is designed as a five star memorial park --- abloom with flowers all year round and to be provided with first class amenities such as: CHAPEL, LAGOON, TEA HOUSE, REST ROOMS, VIEW DECK, ADMINISTRATION BUILDING, 10 METER CONCRETE ROADS, PARKING AREAS, CURVES & GUTTERS, GATE & GUARD HOUSE, PERIMITER FENCE, STREET LIGHTS, DRAINAGE SYSTEMS, PATH WALKS, ETC.
The Park is to be developed on a phase by phase basis, and VTA has now completed 90% of phase 1, with an area of approximately 3 hectares. The total value of VTA’s inventory of memorial lots ready for sale and for occupancy is at PHP 140 Million pesos. At present, 48% has been sold out of phase 1. The remaining 3.8 hectares which comprises phase 2 of the project, is expected to generate a gross sales of PHP 500 Million pesos.
VTA has set up a marketing firm called, VTA International Realty Corporation which specifically handles marketing of Heaven’s Garden Memorial Park. It has conducted a series of seminars which was started in the beginning of 2003 for its sales agents who are ready to go full blast in its marketing efforts.
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MARKET DEMAND
There is a long felt shortage of memorial parks in Baguio City because of lack of available areas suitable for this purpose, considering the mountainous and rugged terrain of the area. The existing memorial parks in Baguio City occupy very limited areas of less than a hectare.
The population of Baguio based on 1990 census was at 183,000. With an average growth of 5% annually, the estimated 1998 population is at 270,000. The number of households in 1995 is 47,623 and an estimated number of 55,130 in1998. The death rate was at 0.74% annually or 1,359 in 1990. The adjacent towns are also potential markets.
VTA is presently collating the latest statistics and census figures from Baguio which will be used significantly in its marketing efforts.
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MARKET SUPPLY
Considering the magnitude of the project with projected total revenues at it’s present selling prices of approximately PHP 600 Million when the whole project is sold out, the number of lots completed and ready for occupancy in phase 1 is not even enough to cover the demand of Baguio City within the next 3 years. The inventory in Phase 1 of Heaven’s Garden, which comprises less than 1% of the City’s population and is well within the immediate capacity for the City to absorb.
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MANAGEMENT
Capt. Ramon Ernesto G. Tagle is a graduate of Management from the University of Sto. Tomas and has vast experience in real estate development and marketing. He is now the Chairman & President of VTA.
Caesar Augusto G. Tagle is from the University of Sto.Tomas and holds a degree in B.S. Food Technology. He is presently the Vice President for Administration.
Jose Antonio G. Tagle is from De La Salle University with a degree in Marketing Management. He is presently the Vice President for Marketing and Finance of VTA.
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